Visual Website Optimizer

On the Visual Website Optimizer website, you can create split tests of your webshop.

A split test gives you insight into how small corrections in text, images or other design can improve your conversion rate and thereby increase your revenue.

The system also allows you to test the usability of the page, as well as which buttons your visitors click on.

The system has a free "light" version and the subscriptions are available in different price ranges depending on your needs.

Create a split test here

This is how a split test works

The Split test allows you to compare two different versions of your website / webshop. You can then see which version performs best in terms of number of clicks or sales.

It is possible to test many different areas, e.g. whether the shopping cart should be somewhere else, whether the banner should be changed, or whether you sell better with a Trustpilot logo or an E-brand on your webshop.